Green Globes: To Use or Not To Use?

By: April Brown & Helene Gotthelf
Project Managers

Ever since the General Services Administration announced their support of Green Globes in 2013, we’ve been eager to learn more about the rating system and test it out. We began brushing up on the Green Globes certification, watched a handful of webinars that became available, and even became Green Globes Professionals. From a high level view, Green Globes seemed to take everything that is cumbersome about LEED and toss it out the window.

Amidst the hype and excitement about an alternative to LEED though, we couldn’t ignore some of the critique that we had learned about Green Globes and the Green Building Initiative (GBI). This made us wonder – should the opportunity present itself, would we use and promote Green Globes?

In order to make a more objective decision, we researched the pros, cons, and costs of certifying a hypothetical building using Green Globes for New Construction - a 20,000 square foot addition to an existing art museum on a university campus.

Advantages

Undoubtedly, there are several benefits of using Green Globes:  

• The web-based tool includes an initial project evaluation which calculates your projected Green Globes score and provides instant feedback on your building. The online portal also tracks the status of the assessment process.
• Green Globes includes a third-party site visit, which means that Green Globes Assessors can visually inspect the building and cut down on the amount of documentation you have to provide, which can save a lot of time for the project team. Additionally, the assessor is also available to answer questions about the assessment process, criteria, and documentation. 
• Partial credit is allowed, recognizing varying levels of achievement.
• Teams can choose credits that are “not applicable” to allow for project-specific and regionally-based conditions.
• Green Globes incorporates ANSI-based Life Cycle Assessment
• There are no precluding rules about certifying additions, as compared to one of the LEED Minimum Program Requirements that defines most additions as ineligible or requires very specific conditions for the addition to be eligible for certification. 
• Hands-on and accessible customer service - according to correspondence with GBI staff, projects are assigned a project manager that will help answer any questions that may arise about the certification process from the moment that you begin.

Disadvantages
There are also several disadvantages that play an integral role in the decision-making process:

• There is no building performance data available to verify the correlation between Green Globes and a high performance structure.
• There is a negative perception of GBI due to the type of corporations represented on their board of directors, mainly the timber and chemical industries. Many of the same organizations that support GBI have a long track record of fighting against environmental regulations.
• Green Globes does not have any prerequisites. While this allows for flexibility in which criteria project teams choose to pursue, this may also allow project teams to exclude certain strategies that are imperative for high performance buildings, such as commissioning.
•  BuildingGreen, an independent publishing company, has found that Green Globes is less technically rigorous than LEED. As a result, we question whether Green Globes will encourage the green building movement to continue to push the building and construction industry toward higher standards. 
•  There is less marketing and public relations potential. While Green Globes has received an increase in publicity over the past couple years, LEED is still the dominant green building rating system in the U.S.. With significantly less buildings pursuing Green Globes, we are unsure whether the certification will carry the same weight in the public eye as LEED.

Costs

According to GBI’s New Construction pricing list, the registration and certification fees will range from $10,500-$17,200. This does not include the price of certificates or plaques. The fine print for the Complexity Fee states that it is applicable for non-Energy Star building types and other multi-use/complex buildings that depart substantially from a standard office building. If applicable, GBI will notify customer of fee amount and whether the fee is optional or mandatory in advance of scheduling/performing services. GBI determines applicability in its sole discretion.

Due to a streamlined certification process, one would assume a cost and time savings for those gathering and submitting documentation. However, without having gone through the process ourselves, it will be hard to confirm whether this is true. Even if the consultant fees are reduced, the registration and certification fees are still much higher than LEED; therefore, the cost of certifying this hypothetical project (when compared to a LEED project of the same size and type) may end up as a wash for the owner.

Conclusion

After considering the advantages and disadvantages, we’ve decided that we cannot draw an objective conclusion about whether or not to use and promote Green Globes without gaining first-hand knowledge of administering the rating system ourselves. That said, we are intrigued enough to pursue a Green Globes project in order to make a well-informed conclusion on the credibility, rigor, and usability of this rating system. Until then, the question remains: to use or not to use Green Globes? What would you do?

References

Green Building Initiative (2014). Retrieved July 10, 2014, from http://www.thegbi.org/

BuildingGreen. 2014. Green Globes vs. LEED Analysis [Webinar]. Retrieved from http://www2.buildinggreen.com/article/buildinggreen-present-green-globes-vs-leed-analysis

Green Building Initiative. (2014). Green Globes Professional Training Manual.

General Services Administration (2014). Green Building Certification System Review. Retrieved July 9, 2014, from www.gsa.gov/gbcertificationreview